Learn about our sponsorship of MoLI

The HSE’s Health Education, Public Information and Behavioural Change Programmes with a dash of Ebow Digital since 2014.

Description

Challenge

For over 10 years we have work closely with the HSE Digital Team across several varied HSE programmes to provide public awareness, education and behavioural change solutions.

Solution

As part of a multi-supplier project our Pre-COVID-19 our remit was diverse. It included digital support to transform the HSE’s digital footprint into an efficient ecosystem for the delivery of its digital strategy and communications. This digital ecosystem has provided the footprint and springboard for many years of successful, behaviour changing, social media messaging, content, design and CX that includes the COVID-19 Awareness, Care and #ForUsAll Vaccination programmes. Our work is not just COVID-19 related. Other programmes include Sexual Wellbeing, Quit (Smoking), Understand Together (Dementia), MyOptions (Abortion), HPV Vaccine, Flu Vaccine, the Measles Vaccine and Drugs.ie.

Understanding Consent | Sexual Wellbeing
Condoms True & False | Sexual Wellbeing
Condom Awareness | Sexual Wellbeing
Condom Awareness | Sexual Wellbeing
Free Contraception
Free Contraception
Consent
Talking About Sex
STI Testing Kits | Sexual Wellbeing
STI Testing Kits | Sexual Wellbeing
Youth Wellbeing | #ForUsAll
Youth Wellbeing | #ForUsAll
Why Get The Vaccine | #ForUsAll
Preventing the Spread | COVID-19
Cocooning | COVID-19
Why Get The Vaccine | #ForUsAll | COVID-19
Why Get The Vaccine | #ForUsAll | COVID-19
HPV | Protect Our Future
Schools Vaccination Programme | HSE
GP Card Awareness | HSE
GP Card Awareness | HSE
Understanding Together | HSE
Understanding Together | HSE
Mixing Depressants | Drugs.ie
Be In The Know | Drugs.ie
Mixing | Drugs.ie
Help | Drugs.ie
Test | Test
What We've Done (Since 2014)

Creative & Branding
Social Media Marketing & Management
Campaign Activation & Management
Content Strategy & Copywriting
Campaign Identity Design
Campaign Asset Design
Web Design, SEO & Taxonomy

HSE
HSE
HPV | Protect Our Future
HPV | Protect Our Future
HPV | Protect Our Future
Results
Impressions
> 313 million
Video views
> 82 million
Clicks
> 1.8 million
Platform management
All of them!
HSE Hepatitis C
HSE Hepatitis C
Branding and Positioning | My Options X1
Launch and Awareness | My Options
Launch and Awareness | My Options
Launch and Awareness | My Options
Acquisition Campaigns | QUIT
Acquisition Campaigns | QUIT
Acquisition Campaigns | QUIT
Acquisition Campaigns | QUIT
October Quest | QUIT
October Quest | QUIT
October Quest | QUIT
October Quest | QUIT
October Quest | QUIT
October Quest | QUIT

Working with the HSE over the past 8-years has been an incredibly fulfilling journey for me, both professionally and personally.


Being able to play our part in campaigns and initiatives that drive real-world behaviour change has not only been a privilege, but has also allowed me to witness firsthand the transformative impact our work has on society. It is a truly rewarding experience.

Nikki Holmes, Account Director, Ebow Digital
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Awards
Awards

Shortlisted for Best in Government & Not For Profit (2024, HSE Measles & MMR)

Shortlisted for Best Conversion Strategy (2023, COVID-19 Vaccination Programme)

Shortlisted for Best in Government / NfP (2023, COVID-19 Vaccination Programme)

Bronze Award for Best Art Direction (Quit.ie, 2016)

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